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Property & Owner Data
Property Data & Owner Data Revamp
We’ve rolled out a major update to the Property Data and Owner Data views, focusing on a cleaner, more legible layout while adding advanced tools to help you track and document your leads.

Reconstructed Owner Data Page
The Owner Data page has been completely redesigned to act as a central hub for tracking critical prospect details. You can now manage:
- Lead Info:Track Lead Temperature (e.g., Warm, Hot), Lead Source (e.g., Driving for Dollars), and log detailed Lead Notes.
- Owner Contact Data:Keep names, phone numbers, emails, and corporate entity information organized in one place.

New Seller Motivation Matrix
We have added a brand-new Seller Motivation Matrix that automatically pre-populates potential distress signals based on available market data.
This matrix is completely editable, allowing you to use it as a manual documentation feature to check off and track the specific distress signals you uncover during your research. Signals are organized across 5 distinct categories:
- Management Burden:Vacant, Absentee Owner, Out of State Owner, Tired Landlord, Corporate Owned.
- Legal/Foreclosure:Pre-Foreclosure, Foreclosure, Notice of Default, Expired Listing.
- Debts & Liens:Liens, Tax Default, Bankruptcy, Low Equity.
- Probate:Inherited, Divorce.
- Equity Wealth:Free & Clear, High Equity, Cash Buyer.
